Work

The below is a sample of work that I am able to share.

Some details and imagery are purposely vague.

The Score Was Flat. The Story Wasn’t - UX Measurement

Lead UX Researcher

Survey design, In-product survey, Quantitative analysis and benchmarking, Statistical testing, Market-mix adjustment, Driver analysis, Open-text coding, Longitudinal benchmarking

Signal over Noise - Performance Measurement

Lead UX Researcher

Discovery research, Mixed-methods research, Competitive analysis, Survey analysis, UX benchmarking, Behavioural analytics, Qualitative coding & thematic analysis, Usability observation, Desk research, Triangulation & synthesis

Reframing reporting around the metrics HR leaders actually use

Lead UX Researcher

Scoping, Secondary Research, User Interviews, Max-Diff

Mental health care plan onboarding drop-off

Lead UX Researcher

Discovery Research, User Interviews, Survey, Workshops, Mixed-methods

Building a scalable UXR operating model

Lead UX Researcher

Stakeholder Alignment, Outcome-based planning, Research governance, Leadership

Embedding UCD

Lead UX Researcher

Growing UCD, Leadership

Growing UX Research

Lead UX Researcher

Nurturing UX Research

Innovation

Senior UX Researcher

Discovery Research, User Interviews, Participatory Design, Survey, Workshops, Concept Testing

Sky Bingo Arcade

UX Researcher

Stakeholder Interviews, User Interviews, Lab Testing, Benchmarking, User Flows, Usability, Prototypes

Sky Bet Italia

UX Designer & Researcher

Stakeholder Interviews, User Flows, User Journey Mapping, Usability Testing, Remote Testing, UX Design, Prototyping